September 04, 2006

France's political parties pursue millions of voters in the blogosphere

A Financial Times article by Martin Arnold. There were 10 bloggers invited at this year's French political party UMP convention with the youth. I will post more later on the topic.

The Partido Popular in Spain did something similar in its National Convention last March. They invited ten bloggers over (some with clear political affinities, others independent and a couple of congress representatives who blog) and organized a roundtable with them. There's definitely a lot to be said in this so called Politics 2.0, but I'm extremely skeptic about it. I believe most political parties are still in the "mass marketing" or "mass consumption products" phase, and even though they can embrace blogs as a methodology, they are not buying into the whole 2.0 participative approach. They see it as another technology, another way to put together a one-direction-only message. I'm precisely authoring an article about that for ABC, a Spanish newspaper, this coming Friday...

Enrique Dans, September 04, 2006 at 15:01

interesting Enrique, I think one thing they definitely got is a huge buzz...

Loic, September 04, 2006 at 23:29

Todays blogging phenomenon is undoubtably the tremor that preceeds the tidal wave. Bloggers are an informed - socially-savy segment of todays society and they are likely to increase in influence over the next few years. For the politician it is only prudent to embrace this trend.

Mick Gordon, September 05, 2006 at 02:40

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Welcome to my blog. Based in San Francisco, I am an entrepreneur and a blogger. I just started my fifth startup, Seesmic, a community driven video social software. Here is what TechCrunch says about it.

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