April 06, 2006

Blogak 2.0 in Bilbao, Spain. World citizen 2.0

BlogakI had a wonderful dinner yesterday with Jose who invited me to Blogak 2.0 in Spain. I'm here in the room with a mix of hundreds of geeks, bloggers and corporate people (that you can easily spot as they have a suit and a tie !). I feel really bad as being half spanish (catalan actually, my mother was born in Barcelona) I can't speak more than a few words in spanish but I understand almost everything. Happy to see that blogs are starting to catch up in Spain too these days.

Having been a few days ago in Tel Aviv, I feel the world is really getting flat and countries getting closer and closer. Regardless of the country I am in, I keep meeting a new type of people I guess, sharing common values and open to the world. The most important thing we seem to be sharing is this feeling of being citizens of the world with a lot of respect to each other, the countries we were born in seem to matter less and less and I like it. We're friends by default even more so as we can read each other's blog. Language is an issue of course, I have to think about blogging more in english than french, right now I am doing the opposite as the number of comments I get in French is way higher (more than 20 000 comments on my french blog), conversations suck me in...

Blogak2I will be talking in a minute about corporate blogging in France, I'll show the following blogs: Vichy, Michel Edouard Leclerc, La Fraise, Celio, Nokia n90, Dior, Levi's, Detournements de mode, C'est moi qui l'ai fait, and also the recent campaign Radio France has launched on blogs, advertising starts also to show up on a few podcasts. If I have time, I'll show bonjour-america even though it has nothing to do with corporate blogging !

Here are the results of the radio france campaign in one week. The numbers may seem low but it's one of the very first advertising campaign on blogs in France.
on my blog:

41 000 page views in a week
1,92 % click through rate (around 800 clicks)
RSS feed: 9315 views, 56 % click through

Total on 4 blogs where the ad was: Agoravox, Pointblog, Ratiatun
RSS 65 000 views, 36 503 clicks, or 56% click through rate in RSS !
on the blogs in one week: 257 000 page views 5000 clicks or 1,92% click through rate

To come back to spain, I really like it. I kind of feel home. The food was as always amazing yesterday. You know also how I know I am in Spain ? The conference schedule is already late half an hour and we only started an hour ago !
(photos, salsa digital & Petezin)

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A pleasure to have you in Bilbao Loïc. Thanks for posting my picture. Deusto University is really nice...old university style but also new and modern, like the change in Bilbao city!!

Regards,
Álvaro

Alvaro , April 06, 2006 at 13:19

Nice speech, Loïc.
Bonjour-America is hilarious! Thanks for that!
Hope to see you next year again.

ignazio, April 06, 2006 at 13:25

I see two reasons why you have far less comments in English:
- the competition is tougher in English
- you don't have to sign in with type key in French. Why this double standard ? Let's be honest, commenting on a blog is a wandering experience. You go somewhere, you read, you want to comment and you do it. Simple. Why then impose the bothersome process to register. Most of the people will just stop there and that will prevent you from truly enjoying the network effect you are looking for.

Pennautier, April 06, 2006 at 16:24

alut Loic,
Voici un petit commentaire audio depuis le Colorado.
http://media.odeo.com/files/x/3/9/draft_76464_out.mp3

RV@afdenver.org

RV, April 06, 2006 at 18:50

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Welcome to my blog. Based in San Francisco, I am an entrepreneur and a blogger. I just started my fifth startup, Seesmic, a community driven video social software. Here is what TechCrunch says about it.

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