Lewis PR blog seminar in London yesterday

Patrick Danaher and the Lewis PR team invited me yesterday to speak at a blogging seminar for their customers and partners, thanks very much I really enjoyed it. I was very pleased to see that about one hundred participants were interested in corporate blogging, it shows some interest in the U.K. where blogging is a bit slow to grow. Morgan McLintic, San Francisco based Lewis VP introduced the blogging phenomenon and has a comprehensive and illustrated report (pictures), the videos of the speeches will be online very soon.

Very interesting to meet BBC journalist Jo Twist. I really like her speech especially on what she expects from corporate blogs as a journalist: authenticity, informal style, frequent updates... Hugh Fraser podcasted Jo & myself after the conference.

Thanks again Morgan, Ilona, Yvonne, David, Patrick and all the Lewis PR team for having invited me to be with you at this successful event.