Content is not king anymore
Jeff Jarvis has another excellent post, quotes:
Content
"Content is transient, its value perishable, its chance of success slight. You think your article or book or movie or song or show is worth a fortune and in a blockbuster economy, if you were insanely lucky, you could be right. But now anyone can create content"
Distribution
"You thought you “owned the customer.” But all you owned was the bill they didn’t want to pay — that and assets that cost you money"
Value
"So where is the value now? Is there value now? Of course, there is. The value is — thank you, Cluetrain — in the conversation, in the relationship. The value is in trust."
"In the end, isn’t the only asset worth owning trust? Content is not king. Distribution is not king. Trust is king in the kingdom of conversation. "