Blog conference in Davos

Our blog session in Davos was full. Rebecca has just talked about it. Many leaders are very interested in blogs and I have tried during another evening to convince Michael Dell to start his own (of course David Kirkpatrick's articles in FORTUNE help: Why there is no escaping the blog and it is hard to manage if you don't blog). Michael Dell talked to me about Johnathan Schwartz (SUN) and Bob Lutz (GM) blogs and we had a very interesting discussion on the opportunities and the risks of CEOs of large corporations to start their own. Johnathan Schwartz and Bob Lutz are seen as either visionary or risky initiatives as many leaders think first about the drawbacks of such a transparency of course. The good news is that leaders talk about blogs and my take is that we will see tens of large companies CEOs pop-up in 2005. As far as our discussion with Michael Dell is concerned, I think unfortunately I was not good enough to convince him to start now :-)